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Education Bachelor
of Science in Marketing, Computer Information Science Minor, May 1999
Masters of Business
Administration in Quantitative Analysis/CIS, December 2002
In Progress: Ph.D. in Economics,
Specializations: International, Finance.
Expected year of graduation: 2006.
Work Vice President for Learning Technologies,
Experience Port
- Designed and implemented a database in Access to
track contracts, clients, and associates
and to generate useful queries and reports
July
2002 - Developed and marketed a
comprehensive website which lists all of the courses we offer
To
present (200+) as well as their descriptions and
instructor information
-
Designed and built an infrastructure to deliver courses online
-
Market our services and assist in the development of our new product; online
courses
-
Designed and implemented multiple marketing plans per month
-
Analyzed target markets and determined optimal approach to campaign success
-
Created content for targeted campaigns and managed brochure creation and
printing
-
Acted as primary contact between PTI and internal web department (provided
updates and
advised for
content on www.iirusa.com and microsites including
www.pharmatraining.org)
-
Created and tracked e-mail campaigns through an outsourced web-based software
program
October 1999 -
Developed and carried out agreements with endorsers on multiple programs per
month
To July 2002 -
Assisted in database buildout and interacted with
database manager regularly
-
Trained and managed marketing assistants and senior list researchers
-
Monitored success of marketing plans and made changes accordingly
-
Designed and implemented company-wide software application (using Excel) to be
utilized
for budgeting and media mix
planning
- Developed report templates for
my team to use when querying our Access database
-
Managed and distributed monthly e-newsletter containing articles of interest to
target
audience
Supreme Court Justice, Student
Association, SUNY
September 1998 - Revised student organizations’
constitutions and enforced Student Association policies
To May 1999 -
Provided a forum for concerns and advised student leaders during weekly office
hours
Intern,
Merrill Lynch,
- Initiated direct mail campaign
and 401K plan questionnaire
Summer 1998 -
Researched prospective investment opportunities using Bloomberg and Internet
service
- Assisted in the development of
a growth fund investment portfolio
- Managed personal financial
consultant’s customer database in ACT
Intern, Finnigan’s Wake,
- Developed a brochure to promote
restaurant, gift shop, and catering facilities
Summer 1997 -
Designed and implemented advertisements in local newspapers
- Assisted in determining
advertising budget
- Created and organized direct
mail database in Microsoft Access
Student Association Executive Board, Appointed 2 terms, SUNY Oswego
September 1996 -
Acted as a liaison between executive cabinet and student organizations
To May 1998 -
Advised cabinet on issues involving student organizations
Computer Languages and Software
Skills Visual Basic, HTML, iHTML, Microsoft Office, SQL, Lexis-Nexis, PeopleSoft,
FrontPage,
Macromedia Flash, SPSS 10.0,
11.0, Maple 9.0, SAS V8
Operating Systems
Windows
3.1 - XP, Macintosh, UNIX (SunOS), MSDos, Windows NT
Honors and Sigma Iota Epsilon Business
Honor Society,
Awards Vice President of
Student Affairs Leadership Award, SUNY
Oswego
State Women’s Center Student Leadership Award, 1997 and 1999
Phi
Beta Kappa Business Honor Society, SUNY Oswego, inducted Spring
1999
Dean’s
List, SUNY Oswego, Fall 1996, Fall 1998, Spring 1999